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Global Product Solutions Lead, Incrementality, Measurement

GoogleNew York, NY, USA; Atlanta, GA, USA; +8 more; +7 more
The application window will be open until at least February 24, 2026. This opportunity will remain online based on business needs which may be before or after the specified date.

This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Atlanta, GA, USA; Boulder, CO, USA; Chicago, IL, USA; Mountain View, CA, USA; Los Angeles, CA, USA; San Bruno, CA, USA; San Francisco, CA, USA; Sunnyvale, CA, USA.

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in agency, brand advertising, product marketing, or ads sales.
  • Experience in ads measurement (e.g., digital and cross-media measurement solutions and ad sales/tools).
  • Experience with return on investment measurement concepts (incrementality) and the third-party measurement ecosystem.

Preferred qualifications:

  • Experience in storytelling and explaining advanced technical products to multiple audiences, generating problem statements, identifying solutions, and making recommendations.
  • Ability to create influential relationships with stakeholders and demonstrate executive presence.
  • Ability to communicate with both business and technical stakeholders.
  • Ability to navigate through ambiguity and manage multiple cross-functional projects in a matrixed environment.
  • Ability to proactively take ownership of projects by setting and achieving milestones, synthesizing input from many stakeholders, creating outputs appropriate to the audiences, and driving awareness/adoption of final deliverables.
  • Excellent problem-solving skills, including quantitative fluency.

About the job

The Go-to-Market Operations (GTM) is a global team that serves as the strategy, operations, and product commercialization partner to GBO. The team ensures Google's complex and ever-evolving Ads business delivers strategic growth and operates effectively.

This team is responsible for setting go-to-market strategy, shaping priorities and resources to accelerate business growth, and commercializing the next generation of Ads products (from representing the customer to advocating for product requirements to ensuring teams are equipped to drive customer growth, product adoption, and revenue health at scale). This team plays an important role in building excellent go-to-market infrastructure from tooling to enhancing GBOers business skills to ensuring flawless execution and operations against desired business outcomes and priorities.

In this role, as a member of the Media Effectiveness GPSL team within Google’s Global Product Solutions organization, which leads commercial business strategy for Google Ads, Google Marketing Platform, and select organic surfaces, and is responsible for driving adoption of advertising products, you will focus on Incrementality Measurement, leveraging your expertise to inspire sellers and customers to expand their adoption of first-party and third-party incrementality solutions, work closely with go- to-market and sales teams globally to commercialize incrementality insights and benchmarks and drive successful adoption of incrementality solutions, partner closely with other GPSLs and regional go-to-market teams to identify gaps in offerings and brainstorm solutions to bring to life with sales, and serve as a thought leader in landing the go-to-market strategy and scaling product adoption globally.The US base salary range for this full-time position is $120,000-$172,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

  • Drive successful activation of incrementality solutions globally, including close co-ordination with product Management, regional product go-to-market, other measurement global product solutions stakeholders, and other cross-functional teams.
  • Synthesize and prioritize feedback from GTM and sales teams to influence commercialization strategy, and drive the rollout strategy of new sales motions and collateral.
  • Collaborate with cross-functional stakeholders, including sales, GTM, product, Google technical services, business development, marketing and legal.
  • Help define success metrics, track adoption and business impact.
  • Commercialize incrementality benchmarks and insights to support sellers in customer incrementality consultations, and develop internal communications and collateral for sales teams (narratives, pitch decks, case studies, etc.).

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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