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Marketing Manager, Geo Auto

GoogleSydney NSW, Australia

At Google, we have a vision of empowerment and equitable opportunity for all Aboriginal and Torres Strait Islander peoples and commit to building reconciliation through Google’s technology, platforms and people and we welcome Indigenous applicants. Please see our Reconciliation Action Plan for more information.


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in product marketing.
  • 3 years of Business-to-Business marketing experience, including working with cross-functional teams.
  • Experience managing cross-functional or cross-team projects.

Preferred qualifications:

  • Experience creating messages for complex, technical and nuanced products and scaling outreach through multiple channels.
  • Experience in project management, coordinating marketing activations and go-to-market plans across the team.
  • Experience managing creative agencies to create content for and launching Business-to-Business digital marketing programs.
  • Experience working with executive members of cross-functional teams to influence outcomes, with excellent leadership and collaborative skills.
  • Ability to operate in a dynamic, fast-paced environment and manage multiple projects and stakeholders simultaneously.

About the job

Geo Automotive is dedicated to bringing the best of Google Maps to vehicles and making Google Maps available in as many cars as possible. We believe that by providing optimal navigation capabilities, we can help OEMs build successful driving and navigation experiences that serve their consumers and help keep the roads safe. Our vision is to create a safe and seamless connected experience in every car and be helpful in every drive.

The auto industry is at the forefront of adopting key transformational technology advancements including electrification, AI, and automation, providing Google with ample opportunity. The industry is made up of about 15 significant global OEMs who between them ship the vast majority of vehicles sold each year globally. Geo Auto strives to maximize the reach of Google Maps in vehicles by providing the OEMs with industry-leading solutions for embedded & projected IVI, and ADAS systems.

As an automotive industry marketer, you are responsible for positioning, launching, and promoting products in the Geo Auto portfolio. And, you’ll be in charge of marketing and driving awareness of our latest product updates, and educating our customers on best practices and practical guidance, enabling automotive OEMs and their consumers to utilize and engage with our products.

Applicants to this role must have work authorization in Australia as this role is not eligible for work visa sponsorship.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

  • Own Product and Industry Marketing for products within the Geo Auto portfolio, including launching new products in-market in collaboration with cross-functional stakeholders, and developing strategies to grow adoption of existing products.
  • Work with cross-functional teams (Product, Sales, UX, Engineering, etc.) to develop the marketing strategy and messaging behind new and existing product innovations to help drive OEM and user adoption.
  • Craft announcement materials, videos, event presentations, educational resources to convey the value of these products, and facilitate OEM new vehicle introduction success.
  • Help inform the development and future roadmap of new Geo Auto products based on OEM feedback and market insights.
  • Work on industry events and secure marketing opportunities for Geo Auto.

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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